Mov-i-e is my new born baby from June 2015. It's a passion project that came through to create a youtube movement community. I love videos, movement and community. Why not put everything together and blend it?
After 1.5year talking & chewing about Natural Movement - at that time a weird concept - at Impact Hub Kings Cross (thanks for listening to me) as a community host, I aimed to develop a documentary about it. Due to limited resources, I realised I needed to launch somewhere something quicker to people share their experience within movement. Any kind of movement. A democratic platform where anyone could upload videos, photos, ideas related to movement. Yes, you read well: MOVEMENT, not fitness.
"Movement" reads all sort of practices that connect us with the concept of Human Being. As a Homo Sapiens Sapiens, we were born to move. If you look at a toddle, their range of motion is something unique that as much as we grow up and embodied the experiences inside, we lose our capacity of motion. In a current sit society, we no longer have the attitude of do something that is natural to our body such as squat, crawl, kneel, climb.
Having studied marketing, I believed as much as people watch and see in their lives one concept, as on TV, somehow it will internalise people's heart and will touch their habits in the near or further future.
There it goes, Mov-i-e turned as a production of videos connected to natural movement based in 3 pilars: strengh / flexibility / balancing...and following:
1- It's a generalist movement (you won't be an expert, but your body will be ready to do whatever you'd like to learn/focus on)
2- Limits and awareness about your body
3- Interacting with environment (city and nature)
4- It's for exchange (anarchist, in the sense there's no hierarchy, lack of power to promote exchange, the coaches are open to exchange expertise, it's humble, it's sharing. Besides, the movements don't have a straight way to do it, it's free to experiment and you can adapt the best way to your body)
5- Working out is fun, enjoyable & playful
6- It's for everyone, all kind of people